Social

Meta Ads that
convert, not just reach.

Audience research, creative strategy, A/B testing — all handled end-to-end. We build funnels that move cold audiences from awareness to purchase efficiently.

Overview

What we actually do

Meta's ad platform is among the most powerful targeting tools on the planet — and one of the easiest to mismanage. Creative fatigue, pixel misconfigurations, poor audience segmentation, and budget allocation errors silently drain accounts. Traffikr runs end-to-end Meta campaigns: we research your audience, produce the creatives, structure the full funnel, and optimise daily to bring your cost per result down month over month.

What's included

Every deliverable,
spelled out.

No vague "strategy sessions". Here's exactly what you get.

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Audience & Lookalike Targeting
Custom audiences from your CRM, pixel events, and video views — layered with lookalikes to scale reach without sacrificing relevance.
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Creative Production & Copywriting
Static images, carousel ads, Reels, and Story ads — produced in-house with scroll-stopping hooks and conversion-tested copy.
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Funnel-Based Campaign Structure
TOF awareness, MOF consideration, BOF conversion — each stage has the right creative, copy, and CTA for that buyer mindset.
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Pixel Setup & Event Tracking
Conversions API, Pixel, and standard events configured correctly so Meta's algorithm has the signal quality it needs to optimise.
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Retargeting Campaigns
Website visitors, video viewers, Instagram engagers — served tailored ads that bring them back and push them to convert.
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Weekly Performance Reviews
CPM, CTR, CPC, ROAS, frequency — monitored weekly. We kill underperformers and scale winners fast.
Our process

How we get started

From kickoff to live campaign — here's what the first 30 days look like.

01
Pixel & Setup
Pixel audit or fresh installation, Conversions API, event verification — before a single rupee is spent.
02
Creative & Copy
We build 3–5 ad variations per audience to test hooks, formats, and calls-to-action in the first 2 weeks.
03
Launch & Learn
Campaigns go live. We monitor frequency, relevance scores, and CPRs daily, making adjustments as the algorithm learns.
04
Scale Winners
Winning creatives get budget. Losers get paused. We run creative refreshes every 3–4 weeks to beat fatigue.
Results

Numbers from real clients

2.8×
avg. ROAS improvement after 90 days
45%
avg. reduction in cost per lead
30+
ad creatives tested per client per quarter
FAQ

Common questions

What ad spend do you recommend for Meta?+
We recommend a minimum of ₹15,000/month ad spend to allow the algorithm to exit the learning phase. ₹30,000+ gives significantly faster results.
Do you produce the ad creatives?+
Yes. Graphic design, video editing, and copywriting are included. You provide brand assets and product shots; we handle the rest.
Will you manage both Facebook and Instagram?+
Meta Ads Manager runs both platforms from a single account, so yes — we manage placements across Facebook Feed, Stories, Reels, Instagram Feed, Stories, and Reels.
How do I track whether Meta ads are actually driving sales?+
Proper Pixel + Conversions API setup is the first thing we do. Combined with UTM parameters and GA4, you see exactly which campaigns drive revenue.

Get your free Meta Ads audit

Tell us your goals. We'll put together a no-obligation proposal within 24 hours — custom to your business and budget.