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Performance

Google Ads that
print results.

Search, Performance Max, Shopping, YouTube — AI-optimised bids and creatives that reduce CPA and scale ROAS, managed by certified Google Ads specialists.

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Overview

What we actually do

Running Google Ads without expert management is expensive. Wasted spend, low Quality Scores, poor landing page alignment, and no clear attribution eat budgets alive. Traffikr's Google Ads team takes full ownership of your account — from campaign architecture and bid strategy to creative, conversion tracking, and monthly reporting — with one goal: profitable growth. If you're comparing whether to hire a Google Ads specialist in-house, bring on a freelancer, or work with an agency, here's the honest breakdown: a specialist gives you narrow, hands-on execution; an agency gives you that same execution plus strategy, tooling, and accountability across a full account — without the overhead of a full-time hire.

What's included

Every deliverable,
spelled out.

No vague "strategy sessions". Here's exactly what you get.

Search & Performance Max
Intent-driven search campaigns and PMax strategies that cover Search, Display, Gmail, YouTube, and Maps in one.
Smart Bidding Strategies
Target CPA, Target ROAS, Maximise Conversions — AI bidding dialled to your specific business goals.
YouTube & Display Campaigns
Brand awareness and retargeting across Google's display network and YouTube pre-rolls and skippable ads.
Conversion Tracking Setup
GA4, Google Tag Manager, enhanced conversions — we make sure every click, call, and form is tracked accurately.
Shopping & Remarketing
Product feed optimisation, smart shopping campaigns, and dynamic remarketing that recovers abandoned carts.
Monthly Detailed Reporting
Spend, impressions, clicks, CPC, conversions, CPA, and ROAS — all in a clean monthly report with our analysis.
Our process

How we get started

From kickoff to live campaign — here's what the first 30 days look like.

01
Account Audit
We audit your existing account (or start fresh) — identifying wasted spend, Quality Score issues, and conversion tracking gaps.
02
Campaign Build
Keyword research, ad group structure, ad copy variants, audience lists, and bidding strategy — built before launch.
03
Optimise Weekly
Negative keywords, bid adjustments, A/B ad tests, Quality Score improvements — we actively manage, not just set and forget.
04
Scale & Report
Once profitable, we scale budget to matched campaigns. Monthly reports include ROAS, CPA, and budget recommendations.
Results

Numbers from real clients

4.1×
average ROAS across Google Ads clients
31%
avg. reduction in CPA after first 60 days
100%
accounts with conversion tracking from day one
FAQ
What is the minimum budget to run Google Ads?+
We recommend a minimum monthly ad spend of ₹20,000 to get statistically meaningful data. Our management fee is separate from your ad spend.
Do you manage existing Google Ads accounts?+
Yes. We start with a full audit of your existing account, identify what to keep, what to fix, and what to pause, before making any changes.
How quickly will I see results?+
Unlike SEO, paid search delivers traffic immediately. Optimised performance typically stabilises by weeks 4–6 as the smart bidding algorithms learn.
Will I own the ad account?+
Always. Your Google Ads account, billing, and data belong to you. We're added as managers, not owners. If you ever leave, you take everything with you.
Should I hire a Google Ads specialist, freelancer, or an agency?+
A freelance Google Ads specialist works well for a single, narrow campaign with a fixed scope. An in-house hire makes sense once your monthly ad spend is large enough to justify a full-time salary. For most growing businesses, hiring a Google Ads management agency like Traffikr is the middle ground — you get specialist-level execution across Search, Shopping, YouTube, and Performance Max, plus strategy and reporting, without the cost or hiring risk of a full-time employee.
How much does it cost to hire a Google Ads specialist or agency?+
Freelance Google Ads specialists typically charge a flat monthly fee or a percentage of ad spend. Agencies like Traffikr work on a management fee that's separate from your actual ad budget, scaled to account complexity — get a free proposal to see exact pricing for your business.
What's the difference between Google Ads management and just "running ads"?+
Anyone can turn on a campaign. Management means ongoing optimisation — weekly bid adjustments, negative keyword additions, A/B testing ad copy, fixing Quality Score issues, and reporting on what's actually driving ROAS. That ongoing work is what separates a managed account from a set-and-forget one.

Get your free Google Ads audit

Tell us your goals. We'll put together a no-obligation proposal within 24 hours — custom to your business and budget.

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